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The Aegis Product Marketing Workbook for SoftwareAvailable now for $39.95!

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The Aegis Product Marketing Workbook for Software is the only tool designed to help product marketers manage EVERY aspect of launching and sustaining a product in today’s competitive software market. All The Product Marketing Handbook for Software, 4th Edition checklists are easily accessible in a bound 8x1/2" by 11" workbook. Each section includes a preface covering key marketing points, notepad, and coordinator forms that let you add information about personnel who are working with you on your marketing projects. For companies that need to work on multiple products and projects, The Aegis Product Marketing Workbook for Software is also available in economical corporate and enterprise packs.

Key Features and Benefits
  • All of the Handbook’s 2600 checklist items are immediately available for use.
  • Easy-to-read, easy-to-use format of the checklists helps you manage all aspects of a successful product launch and sales campaign.
  • Prefaces to each section covering key points helps you stay focused on critical tasks and goals.
  • Coordinator forms allow you to track key contact information and responsibilities for all marketing team members.
  • Built-in notepads let you keep track of added details and facts.
  • The perfect companion to The Product Marketing Handbook for Software, 4th Edition.

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34 Sugar Hill Road Killingworth, CT 06419 Voice: 860.663.0552 Fax: 860.663.0553

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